Exercise: “Prototype Conversations”

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Context

Tagline (Short Explanation of Value)

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Visual Diagram

Case Study (low-level, specific to this exercise)

[Optional] Warm-up Exercise (Prologue)

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Steps

[Bill Burnett] Step 1: Prototype an intriguing lifestyle by having a conversation.

“The future is already here, it’s just unevenly distributed.” – William Gibson

There’s someone out there living the future you’re considering. You can meet them and have a conversation with them. Listen to their story and look for narrative resonance – do you feel something that shows you a path forward?

Tenets are principles, beliefs, or values that significantly influence your decision making, regardless of whether you’re happy about them.

While there’s no perfect solution, we’ve found Tenets that satisfy the following criteria are often specific and actionable:

1. Tenets are foundational base-level principles, beliefs, or values that influence your decisions / shape your behavior / define your emotions.
2. Your Tenets exist in you regardless of whether you’re aware of or happy about them.
3. Tenets describe a way of living life, rather than an end-state you want to achieve.
4. Tenets are often limited to specific context(s) in your life.
5. When writing Tenets, be explicit about how they should be embodied, and by who.
6. When writing Tenets, state them as a sentence rather than a single word.

See Examples of Useful Tenets

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